Wink models Steph P and Daniel Z were cast to bring the Jeanswest "New Denim Era" campaign to life! Shot in studio and on location, the images fronted the brand's website, social media, in-store posters and EDM content.

Take a look at what our Sydney Talent Manager, Anna Mace, got up to at the 2018 MBFW

In today’s digital world, one of the most effective ways of reaching and connecting with your target audience is through influencer marketing. Influencer marketing is when a company/brand partners with an individual to shape and drive consumer behaviour. Typically, the individual is a popular person in the industry, who is trusted by the target market, and can influence consumers to engage and use a brand’s product or service.