Social conversations and online content go a long way in converting consumers. Are you aware that over 60% of marketers globally work with about ten or more influencers on their campaigns?
In today’s digital world, one of the most effective ways of reaching and connecting with your target audience is through influencer marketing. Influencer marketing is when a company/brand partners with an individual to shape and drive consumer behaviour. Typically, the individual is a popular person in the industry, who is trusted by the target market, and can influence consumers to engage and use a brand’s product or service.
So you’re planning to commission a commercial photographer to shoot some images for you... but where do you start? The best way to kick off is to share a thoughtful and detailed brief with your shortlist of preferred photographers. Providing a good brief is the best way to help them ascertain if they can capture your creative vision and communicate it effectively on your behalf.
Are you interested in improving awareness of your business? Have you thought of collaborating with model influencers? Influencer marketing has proven to be one of the great marketing strategies for reaching out to and getting engaged with an online audience.
Creative agency Taboo pulls off one of Sydney's most incredible consumer events with WINK Models at their side.
WINK Models micro influencers were engaged by Skye and Lach to create organic content on their social media accounts
World leading beverage company, SanPellegrino, have relied on WINK Models to provide the highest calibre promotional models and brand ambassadors at their events for the past 5 years.
WINK has access to kids from ages 1-17, enquire today!
Authenticity plays a big part in the advertising industry and we are seeing more and more briefs come across our desks for real families. Luckily, we have just that!
Check out our case study on the launch of Beauty Blender with two of our exceptional promotional models.