While we all understand the power of social media to connect on a global scale, it has become a viable way for scouts to find and connect with models. In December 2014, IMG models launched the “We Love Your Genes” program which includes an Instagram account dedicated to scouting models on the social media platform using the hashtag #WLYG. And with the travel restrictions imposed because of the pandemic, scouting models on Instagram may become the new normal.

WINK Models is on the lookout for a vibrant, organised, and creative Talent & Admin Assistant to join our Sydney team part-time (3 days per week).

Find out how to choose a micro-influencer who can help you earn brand loyalty with consumers and boost your bottom line. Read all about it on our website today!