Some of our finest boys were out looking their best for the launch of La Prairie - Rapid Response Booster at the MCA, Sydney!

In today’s digital world, one of the most effective ways of reaching and connecting with your target audience is through influencer marketing. Influencer marketing is when a company/brand partners with an individual to shape and drive consumer behaviour. Typically, the individual is a popular person in the industry, who is trusted by the target market, and can influence consumers to engage and use a brand’s product or service.

We were pretty excited to stumble across the amazing underwear label, Stonemen, making waves in the knicker world!